MA dissertation |
In this essay, I have tried to study the process of design in a more social and responsible way. Through my research I came across with significant books in the design field. I have learned from John Thackara’s book “In the Bubble” that responsibility has been getting pale in the design process. Why form no longer follows function as Alice Rawsthorn said in her book “Hello World”. What has happened in the history of design and what changed during the industrialization, I found out in the book “Objects of desire” by Adrian Forty. I also discovered more about the impacts of what we buy in our daily life through reading “Ecological Intelligence” by Daniel Goleman. After having studied parts of the history of design, I found it uncomplimentary how design has been used to play with people’s desires rather than their needs and how it has been communicated in a way to mislead consumers rather than telling all the facts. Therefore, the main intention of this essay is to make designers, producers and consumers aware of the hidden consequences and impacts of the products we daily produce and use. I have redressed/redesigned current daily products. This was a complex process in which I tried to consider the hidden impacts of products and unveiled them on the appearance of the products. I think that designers as people who have the great tool and ability which is ‘communication’ are responsible about their actions. By comprehending the context in which they observe issues and questions, they might be able to effectively interact and communicate with the society and therefore come up with alternative responds. Designers have the potential to make both producers and consumers aware of what they produce and what they consume. Also designers, as members of the society, should be aware and conscious about their way of living. On the other hand we need transparency to deliver inforation to consumers, means its analysis encompasses the entire life cycle of a product and the full range of its consequences at every stage, and presents the information to a buyer in ways that demand little effort. We designers can make a change in our society by designing in a responsible, transparent and honest way.